If they're not making a profit
from sale to the end consumer then they've got to generate
that income from you and other members like you just
recruiting other people who are usually asked to pay some
outrageous Application/ Registration Fee, even if they call it
by a fancy name.
This is nothing more than a
Pyramid Scheme and NOT a legitimate Home-Based Business. A
popular example is Gifting Programs, there are no Goods or
Services being sold, it's just people exchanging money with
other people. Sooner or later somebody is bound to get hurt!
Question
#2: How stable is the company?
Why is this important?
Well suppose you found what
seemed like a really great company and started building a
Home-Based Business with them only to find out 2 to 3 years
later that the FTC swooped down on them for illegal practices
and shut them down for good?
This actually happened with
one company I was working with many years ago.
People became millionaires
with this company in a matter of months. It was the fastest
money I'd ever made in Network Marketing up to that time, but
within months of joining the company it all came crashing down
because of problems with the structure of the company and
certain practices that displeased the FTC.
I learnt my lesson.
In checking out the company
you'll want to find out how long they've been in business and
where their headquarters is located. You'll want to ask about
any other Companies they're affiliated with, like their Parent
Company, Sister Companies or Subsidiaries if there are any.
There's an old adage that
goes; "Show me your friends and I'll show you who you
are."
That applies here.
You can tell something about
a company by the company it keeps (pun intended).
In looking at how long a
Company's been in business be careful not to throw away the
good with the bad, for instance, a particular program might be
brand new but the Parent Company backing that program might
have been in business for many years, giving it the stability
you're looking for. Look deep and don't be afraid to check
behind the curtains.
Question
#3: What is the quality of the company's leadership?
Dr John C. Maxwell,
international Speaker, Motivator and Best-selling Author says,
"Everything rises or falls on leadership."
It has been my experience
that a Company usually takes on the characteristics of its
leader(s) so, if you want to know what kind of business you're
about to join, look at the leadership.
Practically speaking, you'll
also want to check out the business acumen of the person or
people in charge because they're the ones making the decisions
that'll impact the future of the Company - Your Company.
Question
#4: How good is the compensation plan?
I think The O'Jays said it
best; Money, money, money, money... monney!!!
You're going in business to
make money not to look good in a business suit.
And if you have a real
Home-Based Business then you won't be wearing a business suit
in the first place, Right?
There are so many different
types of Compensation Plans; from the sublime to the
laughable. There are 2-Ups, 1-Ups, Binaries, Unilevels, 5x7
Expanding Matrices. There are Spillovers, Powerlines,
Breakaways and on, and on, and on.
Here's what to focus
on:
How much is being paid out in
commissions?
Too little and it's not worth
your time, too much and the company might not retain enough
profit to sustain its continued growth and expansion.
The experts say about 65%
being paid out in commissions is the acceptable norm.
Understand the difference
between Bonuses and Commissions.
Commissions usually form part
of your ongoing residual income. Bonuses are usually temporary
financial increases, paid on a specific action, performance or
fulfilled quota and as such; do not form part of your regular
ongoing income. Focus on good commissions as opposed to
bonuses!
Look for passive, residual
income.
This is the kind of income
wise people seek after. It's the type of income you keep
getting long after you've stop working. An author writes a
book once and keeps getting royalties from sales years after
she stops writing.
The Harry Potter Series made
J. K. Rowling a billionaire and now here comes Stephanie Meyer
and the Twilight Series - Go sisters, go!
With a Home based Business
the same thing is possible.
You can do the work once and
keep getting paid forever once you've selected a stable
Company with good Leadership and the right Compensation Plan
with an easily Duplicatable System.
Question
#5: Is it easily duplicatable?
Even if you've got everything
else going for you that's mentioned above, if the system
CANNOT be easily duplicated it's not going to work.
Your attempt at building a
successful Home-Based Business will fail and here's the reason
why:
J. Paul Getty said, "I
would rather earn 1% of the efforts of 100 people than earn
100% of my own efforts."
This is the axiom upon which
Network Marketing, MLM's and Affiliate Programs are built. Zig
Ziglar said it this way, "If you help enough people get
what they want, you will get what you want."
Either way you look at it,
it's going to take a team. Teamwork makes the dream work. So,
if the system you're looking at cannot be easily duplicated by
the average person who wants to start a Home-based Business
how are you going to ever build a successful team?
There are over 475,000 people
worldwide starting a Home-Based Business every week, 175,000
here in the USA alone. Most of them don't know how to build a
Home Based Business so if your system isn't user friendly
then, most likely, they'll find another one that is.
Keep these tips in mind:
We live in the age of Video;
this is the YouTube Generation so, if your program makes use
of video to help sell the product or explain the benefits
that's a plus.
People have become very wary
of 'meetings'; that's like a four-letter word to most so, if
your business presentations can be done online that's a plus.
We also live in the Digital
Age; Digital Products are the fastest selling commodity on the
Internet right now. If your business is involved with the sale
or distribution of Digital Information Products that's a plus
because they're instantly delivered and can cut overhead
expenses by as much as 80% for the Company thus increasing the
Profit Margin.
This simply means... More
money for everyone!
There you have it; my 5 top
questions you should ask before joining any Home-Based
Business.